- 92% of consumers now read online reviews
- 40% form a opinion by only reading 1-3 reviews
- A star rating is the #1 factor used by consumers to judge a business
- 68% say that positive reviews make them trust a business more
Thursday, August 20, 2015
Whether you realize it or not, reviews play a large part in how people sees you.
Whether you know it or not, reviews play a big factor in how the public sees you. The right local SEO professional knows this and will help you in this area. Recently, there was a annual survey completed that devs and explores into how people both read & utilize online reviews. It actually qualifies the value which people place on reviews that they read & exactly how this makes them form their opinions, as well as, actions when it comes to making a decision about choosing a local business to use. The key takeaways are these:
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